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Heiden & Heiden PA Quality eyecare and personal attention are our focus at Heiden & Heiden. We are a family optometry practice that prides itself on the individual care and attention we provide all of our patients. We are located in Downtown Hollywood and we accept most insurance plans. Our goal is to serve our patients by helping them with their personal eye health and providing them with professional and friendly eyecare. We believe that healthy eyesight is vital to a high quality of life - both of which we are committed to!
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At Heiden & Heiden, we are equipped with the latest in eye care technology. Your retina (located in the back of your eye) is the only place in the body where blood vessels can be seen directly. This means that in addition to eye conditions, signs of other diseases (for example, stroke, heart disease, hypertension, and diabetes) can also be seen in the retina.
Dr. Heiden was born and raised in Hollywood, FL. He attended Lehigh University before receiving his Bachelor of Science (B.S.) degree and Doctor of Optometry (O.D.) from the University of California at Berkeley. He is a proud member of the American Academy of Optometry and the American Optometric Society.
Reviews (10)
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Martin Ramirez
Apr 04, 2022
Dr. Alexis Strauss is amazing and professional, however I will not buy glasses there!
Rudyar Romero
Feb 23, 2022
I just made an appointment a week ago i did call twice during the week and them said my ordered frame will be there on friday, but my surprise was that no frame, and didn't write down anything about me or what i supposed buy, they just said your frame is not here, no apologies anything no one could understand why they make me go there on friday 2/3/22, shame of business
Susan Kelly
Oct 06, 2021
Dr. Heiden has been my eye doctor for over 40 years, he is knowledgeable, up to date with eyecare, calm, humble, professional Etc. and so thorough in examining my eyes. I now drive 1 hour each way from WPB because he is the best. I would give him 10 Stars.
Mariam
Sep 23, 2021
Words can't express how happy I feel about going to this place. The female doctor is great. She took the time to listen to my whole story. She's very kind, knowledgeable, and detail oriented. Also, the place was super clean, and that makes me feel comfortable. Thank you so much!
Lina C.
Feb 06, 2021
From the staff to the doctors this place is magnificent! I have been a patient for 3 years and every time I go in for my exam, eye concern or glasses it has always been a pleasant experience! If you want amazing doctors and the sweetest staff go in! You will not be dissatisfied to try this place out. Wait time: great Doctors: extremely knowledgeable, caring and just amazing Staff: fenomenal! Sweet they care and make sure you have a great experience with the least amount of wait time. Bonus: Saturday appointments!
Stanley Davis
Jan 25, 2021
After 30 years in the industry I can confidently say my examination was perfectly done, professional and knowledgeable. Opticians dispensing eyewear have excellent skills and ability. If you are looking for the cheap stuff this is not it. If you want the best quality product and experience you are at the right place.
Samantha Moultrup
Jan 11, 2021
I highly recommend this office. The staff and doctors are extremely professional and warm! I felt very comfortable in the office. The gentleman who helped me pick out frames listened to my needs and my wants and I never felt rushed. Everyone was so patient and helpful. I cannot say enough about my wonderful experience with this office.
Silver Glambert
Dec 08, 2019
The office was easy to locate and perking was readily available. A friendly greeting welcomed me as I entered. Dr Alexis gave me the best examination I have had in 35+ years. During previous exams I have been uncertain which option was better: A or B; 1 or 2 because of my astigmatism, Dr. Heiden Strauss was reassuring allowing me time to be certain of my choice. If I could give TEN STARS I would.
Marty Upfall
Dec 18, 2018
A true neighborhood eye Dr. Fantastic experience. I'm getting older and my eyesight is changing. Dr Jackie showed great patience and was amazing in getting my prescription perfect. Moshe was also very patient and helpful in picking from their extensive selections of frames. The cost was very reasonable. The entire staff is super friendly too.
Shawn Andrews
Nov 12, 2018
I was way overdue to have my eyes checked (3 years) and the hinge on my only pair was broken. I called on Thursday and they were able to take me the next day Friday. I was greeted by Tiffany and Dr Heiden. They were both courteous and professional. The process was painless and while I was getting my eye exam, Tiffany fixed my old glasses. I am so grateful that I have glasses that I can wear while my new ones are being made.

I really appreciated Tiffany not only fixing my glasses, but giving me the extra time I needed in selected the frames for my new glasses. My experience at Heiden & Heiden was so much better than the place I went to for my first pair of glasses years ago. They now have a customer for life! Thanks again. Shawn A